Watch Wear is directing towards more conscious consumption by choosing as many sustainable and environmentally friendly brands as possible. The products in their range have been produced in accordance with fair trade practices and as sustainably as possible. Overconsumption and fast fashion are a major environmental issue in the world. That is why the brand considers it important to consume less, but high-quality and timeless products. All products are of controlled origin, and Watch Wear is the official importer of its brands.